[BNM] Legality of using a competitors name for search engine optimisation
Martin Gordon
martin.gordon at worthdigital.com
Tue Sep 4 11:18:54 BST 2007
Hi Martyn,
You can report spam to google: http://www.google.com/contact/spamreport.html
The first option of hidden text should suit the case you describe.
HTH
Mart
Martyn Fagg wrote:
> Hi,
>
> Is there anything you can do if a competitor is using a chunk of text
> from your website in a hidden div on their website to make their site
> show up in search rankings for your company name/product?
>
> E.g. company A has product X. Company B has a website displaying their
> product Y. In the site advertising product Y, there is a block of text
> hidden in a div containing company A's name, product X and description
> lifted straight off of company A's website!
>
> If you search for "company A product X" in google, their site is
> number 1 in the listings but the website of company B is the fourth
> result. I know that Google doesn't like hidden text, but they haven't
> spotted this, despite the div having a class of "seo"!
>
> Cheers,
> Martyn
>
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