[BNM] (slightly daft) SEO questions.

[Paul Silver]

On Fri, 5 Oct 2007 14:32:04 +0100, "Patrick Heath" <pat at i-tools.co.uk>
said:
> Can some one clarify this for me, as far as listing in google.co.uk
> goes.....
> 
> .co.uk domain / non-uk IP address    -- BAD?
> 
> .com domain  / non-uk IP address     -- OK
> 
> .com domain / uk IP address          -- OK
> 
> .co.uk domain / uk IP address          -- BEST


For a UK site that wants to rank well in Google .co.uk searches:

.co.uk domain / non-uk IP address    -- OK
 
 .com domain  / non-uk IP address     -- BAD

 .com domain / uk IP address          -- OK
 
 .co.uk domain / uk IP address          -- OK


> Also as an aside, what happens in google listings if you have no meta
> data for the description? 

Google will: first try to match the search to a short part of the page
and show that as the snippet. If it can't find a snippet, it'll look in
the Open Directory Project data (dmoz.org) and use the description from
there, if it's not registered in there it'll use the meta description,
if no description then the top of the page as it understands it.

I think there might be some relevance rating between the ODP description
and the meta description, but I can't remember.

Cheers

Paul
-- 
  Paul Silver
  Development work: http://www.paulsilver.co.uk
  Search engine promotion work: http://webpositioningcentre.co.uk
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